Black and white image of a chef in the kitchen of Restaurant Mich.

Hospitality / social content / photography

Restaurant Mich

Front-of-house and bar work formed the daily basis. I also helped promote the business visually with images of dishes and aperitifs, social content and a consistent application of the Mich logo.

OperationBarFood & drinksBrand image

The case in 30 seconds

Restaurant Mich

Problem
Front-of-house and bar work formed the daily basis. I also helped promote the business visually with images of dishes and aperitifs, social content and a consistent application of the Mich logo.
Solution
Service and bar work combined with food and aperitif photography, social content and a recognizable application of the Mich logo.
Role and focus
Hospitality, brand image
Status
Hospitality case
Result
Food & drinks, social
Work floorFront-of-house & bar
ContributionSocial content
ImageGerechten & aperitieven
BrandLogo & presentatie
Restaurant Mich image with the white logo against a dark restaurant background.

Service and image

Service becomes brand image

The daily contact with guests and the bar made visible which details give a restaurant character. From this operational role, I also contributed to social posts: dishes and aperitifs were photographed and clearly presented as visual support.

During the development, the Mich logo was given a permanent, coherent place in the image. This way, product presentation did not become a separate picture, but a recognizable part of the appearance of the business.

HospitalityBar workFood photographyAppetizer imagesSocial contentBrand application

Restaurant character

Atmosphere drives the image

Dark contrasts, warm lighting and the white script logo form a clear visual basis. The social images connect to this in a simple, recognizable way.

Warm toned interior images of Restaurant Mich with tables, chairs and the logo on the windshield.
Restaurant interiorWarm light, dark contrasts and the white script logo

My contribution

From workplace to brand image

The contribution remained close to the practice of the business: seeing what was served, capturing the product attractively and finishing the image in a recognizable manner.

01

Cooperate in the case

Front-of-house and bar work provided direct contact with the guest, product and atmosphere.

02

Highlighting products

Dishes and aperitifs were given a clear leading role in the image.

03

Preparing images

Presentation and framing helped to convey food and drinks in a neat manner.

04

Make your brand recognizable

The Mich logo was consistently placed and refined within one visual treatment.

What this case shows

Hospitality as a brand feeling

Restaurant Mich shows an early combination of operational catering work and visual brand support. By consciously presenting products, applying the logo coherently and making images suitable for social content, I translated the character of the business into a recognizable visual presence.

Next cases

More hospitality and brand

See how the same attention to presentation and guest experience is reflected in other restaurant and brand cases.

01 / 04
Steak dish with arugula, cheese flakes, tomato and capers, finished with the Restaurant Mich logo.
Restaurant Mich

Steak as signature

The main image immediately portrays Restaurant Mich as a steak restaurant.